Leading North West creative production house Mills Media has recently completed a Strictly Come Dancing style charity showdown that raised a massive £30,000 for Clatterbridge Cancer Research (CCR).
The event, held at Liverpool’s St. George’s Hall, hosted seven North West figures from business, health services, sport, politics and the media, all competing for the Come Dancing crown.
Barrie Farrell, Head of Live Events at Mills Media said that the evening was a fantastic production experience.
He said: “There were 450 guests at the event and we had 15 crew members covering the show. Our lighting designers, sound team, camera operators and behind-the-scenes production crew were all on top form. It was hard work but also a lot fun.
“We prepped for two days at St. George’s, rigging and rehearsing, which all paid off on the night. There is a real buzz that comes with live audience events on this scale.
“We created pre-visuals of the set, stage and lighting so that CCR could clearly see how the venue would look. We do this for many of our clients and it’s a real added bonus.
“The event ran under the same format as the BBC Strictly Come Dancing show so we played in short films of the dancers that captured their journey through a three month training period.”
The enthusiastic dancing line-up included, Liz Collinge – make-up artist and director of Andrew Collinge Hair and Beauty, Steve Rotheram – MP for Walton and previous Lord Mayor of Liverpool and Sir Ian Gilmour leading consultant at Royal Liverpool Hospital.
The event was hosted by ITV presenter Michelle Eagleton and BBC Radio Merseyside’s Roger Phillips, and judged by LIPA’s Mark Featherstone-Witty, Jane Clare from Trinity Mirror News Group and Yvonne Dunn, former dancing world champion and principle instructor at Headliners School.
The night’s dancing queen was manager of Business Network Chester and Wellness Coach and Leadership Trainer, Tracy Griffiths. Tracy was crowned with the 2011 award by footballing legend and former Strictly Come Dancing competitor John Barnes.
Laura Irving from CCR said: “After the success of this Come Dancing event we have already decided to host another in 2012. The feedback from the audience has been unbelievable as has the money raised for our charity. It will be difficult to better the show but we will try our very best and can’t wait to start planning.”